New Lexus Power of H Commercial: Landfill
December 15th, 2008
Filed under: Branding, Commercials, Hybrids, Manufacturing, Videos
Not really a Lexus commercial in the traditional sense, this video illustrates the growing movement towards sustainable reusable manufacturing:
It’s a good direction, and I understand the idea here is to associate Lexus with the sustainable manufacturing process, but if Lexus plants have earned Zero Landfill status, why not explain that further? I’d certainly like to see more details.

December 15th, 2008 at 9:30 pm
not sure where they get that idea, but I can assure you that containers are used more than once. I know, I am in the industry
good commercial though, going to show all my colleagues.
December 15th, 2008 at 10:27 pm
Yeah, that part didn’t seem all that believable.
December 16th, 2008 at 10:15 pm
Congrats to Lexus on zero landfill status at every plant! Thats something to be very proud of.