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May 29th, 2007 Filed under: Personal, LS 400, Site News
It all started with the LS400.
I remember the first time I noticed one, admittedly mistaking it for a Mercedes, only to see that silver L and think I’d seen something rare, like a Ferrari or a Lamborgini.
Of course, that wasn’t the case, but the truth impressed me even more, a Japanese Luxury brand, created by Toyota. I was and remain enamored with Japanese culture, and to me it seemed like the perfect vehicle. I knew what my first car purchase was going to be.
Fast forward nine years, finally in the position to buy a car, and there was only one choice — My girlfriend and I bought a 1994 LS400 and my obsession was solidified:
Of course, buying the car was just the beginning. I started spending more and more time on the Lexus forums researching and reading up on every conceivable topic, following every single shred of news. It wasn’t too long before my car and Lexus became an obsession.
This website is a result of that obsession. Welcome to The Passionate Pursuit, dedicated to bringing you all the most up-to-date and interesting news on all things Lexus.
My name is Kevin RE Watts and I can be contacted here.
Let’s begin.




[…] was nowhere more helpful while researching the purchase of my LS 400, and it’s the first place I turn to whenever I have a problem, or when I want to gauge the […]
Posted by Site of the Week: Club Lexus : The Passionate Pursuit : Lexus News Blog on July 13th, 20071. Do you know where i can get the original lexus commercial with the champagne glasses on the hood.
2. Also a GS 400 introduction commerical where the “push button start” technology was introduced.
If i could describe it: a woman dressed in all black skin tight leotard gracefully descends from a glass roof gets into the GS and pushes the button, then you hear the engine roars to life and the theme music follows. As the engine races, so does the theme music. The engine and the theme music seems to be battling each other…it was overwhelmingly pleasing to the senses.
If you can help me find these 2 commercials, it i would appreciate it thanks.
Posted by drealinux on December 23rd, 2007Hello there drealinux,
Team One, Lexus’ advertising management, is very active in removing commercials from most online video sharing services, so most commercials are hard to find.
If I come across these commercials, I’ll be sure to let you know.
Posted by krew on December 28th, 2007